This position paper of the Academic Senate provides the background and scope of enrollment management as it is defined and practiced by educational institutions. Emerging themes in higher education, and enrollment trends in California, are used to frame enrollment management considerations. A variety of strategies for managing over- and under-enrollment are presented. The paper concludes with the role of the academic senate in developing and evaluating enrollment management plans. A glossary of enrollment management key terms is included at the end.
Educational Policies Committee